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Consumer Behavior (15)

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Wiley Titles in Consumer Behavior

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Being the Shopper: Understanding the Buyer's Choice
by Phil Lempert
June 2002, Hardcover (E-Book also available)
US $27.95 Add to Cart
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Beyond Listening: Learning the Secret Language of Focus Groups
by Bonnie Goebert
December 2001, Hardcover (E-Book also available)
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Body of Truth: Leveraging What Consumers Can't or Won't Say
by Dan Hill
August 2003, Hardcover
US $29.95 Add to Cart
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Cases in Consumer Behaviour
by Gerrit Antonides (Editor), W. Fred van Raaij (Editor)
July 1999, Paperback
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Consumer Behaviour
by Martin Evans, Ahmad Jamal, Gordon Foxall
April 2006, Paperback
US $80.00 Add to Cart
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Consumer Behaviour: A European Perspective
by Gerrit Antonides, W. Fred van Raaij
July 1999, Paperback
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Consumers and Services
by Mark Gabbott, Gillian Hogg
August 1998, Paperback
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Consumers and Services
by Mark Gabbott, Gillian Hogg
July 1998, Hardcover
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eBay Bargain Shopping For Dummies
by Marsha Collier
June 2003, Paperback (E-Book also available)
US $14.99 Add to Cart
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Elite China: Luxury Consumer Behavior in China
by Pierre Xiao Lu
August 2008, Paperback
US $29.95 Add to Cart
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Hub Culture: The Next Wave of Urban Consumers  
by Stan Stalnaker
October 2002, Hardcover
US $34.95 Add to Cart
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Harness the Future: The 9 Keys to Emerging Consumer Behaviour
by Shirley Roberts
June 1998, Hardcover
US $39.95 Add to Cart
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The Leisure Economy: How Changing Demographics, Economics, and Generational Attitudes Will Reshape Our Lives and Our Industries
by Linda Nazareth
October 2007, Hardcover
US $29.95 Add to Cart
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Why Women Shop: Secrets Revealed
by Stella Minahan, Michael Beverland
September 2005, Paperback
US $19.95 Add to Cart
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Winning in the Indian Market: Understanding the Transformation of Consumer India
by Rama Bijapurkar
November 2007, Paperback
US $19.95 Add to Cart